HER Accountants provide a friendly and valued service to accounting for small to medium sized business and freelancers. I was approached to create a brand that reflected this, the niche being a female target audience, hence the name. It also happens to be the initials of the founder.
I used the characters HER to created the logo mark and combined it with a thick bold yet soft style to show the stability yet comfort and ease of mind the service provides.
Can you spot the 3 characters?